Apple?s App Discovery Lead On Google Is Shrinking, But Mobile Publishers Shouldn?t Be Too Worried

The number of iPhone apps that hit the Top Free 100 rankings in the U.S. Apple App Store has decreased by 35%, according to a study we've completed at app search startup Xyologic. In April 2011, 422 apps got into the Top 100 Free iPhone apps, while in April 2012, just 277 apps made the cut. The number of new apps that hit this ranking sank from 58 to 33. This compares with 6,497 new free iPhone apps in April 2011 and 11,545 new free iPhone apps in April 2012. During the same time, the number of apps that hit the top 100 free rankings in the U.S. Google Play store stayed about the same, albeit at a smaller scale.

Source: http://feedproxy.google.com/~r/Techcrunch/~3/FwjScwBykx4/

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